Customer CRM · Grow revenue
Know who your regulars are, and who stopped coming.
Every bill with a phone number and every website order builds your guest list. Digital Eatery sorts it every night into new guests, regulars, VIPs and the ones drifting away, so you know who to thank and who to win back.
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Guest segments, updated nightly
New, one-time, regular, VIP, occasional, at risk, lapsed and lost, worked out from each guest's visits and spend.
Your customers, not the aggregator's
Orders from your own website and counter build a list that belongs to you.
Act before they're gone
See who is at risk while there's still time to bring them back.
Why it matters
Your best customers are in a register, a WhatsApp chat and your memory.
You know some regulars by name. You don't know how much they've spent this year, when they last came, or how many one-time guests never returned.
Digital Eatery keeps one list from the counter and the website, with numbers that update themselves.
How it works
Customer CRM, step by step
What you get
Everything in Customer CRM
Every item on this list is live in the app today.
Guest list
Name, phone, total orders, total spent and points for every guest.
Add, edit, delete
Keep details right from the Customers screen in the POS.
Eight segments
New, One-time, Regular, VIP, Occasional, At risk, Lapsed and Lost, refreshed nightly.
Visit and spend scores
Each guest is scored on how recently, how often and how much they spend.
CSV import
Bring in guests with birthdays and anniversaries (DD/MM) and a consent checkbox.
Target campaigns by segment
Send a WhatsApp campaign to just your VIPs, or just lapsed guests.
Erase on request
Delete a guest's data when they ask, as privacy law expects.
FAQ
Customer CRM: questions owners ask
Where does the guest list come from?
From POS bills where staff enter a phone number, from orders on your own website, and from any CSV you import.
How are segments decided?
Every night each guest is scored on recency, frequency and spend, and placed in one of eight segments.
Can I message a segment?
Yes, with WhatsApp campaigns. Messages are paid per message sent.
Who owns the data?
You do. Guests can ask to have their data erased, and you can do that from the app.
Works well with
Pairs with
WhatsApp marketing
12 automatic WhatsApp journeys and festival campaigns, with a report that shows what they earned.
Learn moreLoyalty program
Reward points earned on every bill and redeemed at the counter, plus referrals and QR offers.
Learn moreLive online orders
Your own ordering website. Orders ring live on the POS and we take no commission.
Learn moreBuy your POS once. Spend the savings on your restaurant.
Start free with no card. When you're ready, the offline POS is a one-time ₹10,000 licence that is yours for life.
No card needed · Works without internet · Hindi and English